
The digital dance of brand migration
I know how overwhelming it can be to switch a business name, finances, website hosting, 301 redirects, domain names, audiences, branding collateral, social channels, and not lose sales…
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I know how overwhelming it can be to switch a business name, finances, website hosting, 301 redirects, domain names, audiences, branding collateral, social channels, and not lose sales…

[Update 12/21/20255] I’ve stopped using AI as an administrative tool, because, it is has been more trouble than it has provided innovative solutions, AND it uses ridiculous amount…

I only have a few minutes to write this. Remember when the sign that a business was “official” was that all their social channels, their website, their email…

What to do when your values thwart change, and a footnote about how no-brand branding is already here. Ever feel woefully self-aware and stuck all at once? I’ve…

Article = Art + Miracle I’ve been at a loss how to brand myself as a maker of digital stuffs, so I’m not going to do it.1 And…

Never underestimate the power of a message said many different ways. You can more effectively move people if you decentralize the messaging and tap human passions instead of…